IRG is an executive search firm based in Manchester. It works within multiple specialist markets, including management consultancy, legal and healthcare. The firm operates in the UK and overseas.
IRG required a new website to distinguish itself from its competition, with the objective of crafting a more professional and modern image
Online Ventures Group developed a brand new website for IRG, which was far more modern and up to date than its previous site. We added in a Snowfall type layout which displayed key information on the home page and was much clearer throughout.
All of the site’s background images were carefully selected to give the brand a professional feel – a refreshing change from the constant use of generic city-scape backgrounds.
We also rebranded the business. A logo re-design and slight change to the colour scheme of a blue background with white font resulted in a sleek and crisp feel.
The new website and re-branding aligned perfectly with IRG’s objective of creating a more professional but modern overall image. We succeeded in helping IRG significantly develop their brand awareness whilst setting the company apart from its competition.