It’s not always easy creating a killer content marketing campaign. Most of the time, it requires months of trial and error. You’ll write one great blog, maybe two, and then you’ll wonder why your site traffic dipped all of a sudden. Or maybe your infographics share well on social media, but your blogs fall by […]

About Rachel Murray

If you’re familiar with Online Ventures Group and the blogs that we’ve been writing recently, you’ll be aware that content marketing is a force that’s quickly taking over. It’s an important part of digital marketing, allowing you to reach both your audience and others that may not have been aware of your brand.

About Chris Duszczyk

Here at OVG we’ve written a lot about content, from the advantages of content marketing vs. native advertising to how to organise your content around a successful marketing campaign, our blogs aim to let you know about what’s going on in the digital world of advertising. If something’s trending, we want to let you know […]

About Hurst

Over the last few weeks we’ve touched upon the topic of visual content quite a bit here at Online Ventures. I wrote a blog post last week about how attaching images to your tweets when you’re linking to articles can increase its outreach, and my Rochdalian colleague Chris wrote one a couple of weeks ago […]

About Online Ventures Group

It’s now widely accepted that content marketing is a fantastic way to drive more traffic to your website, or your client’s website. This can be done by writing shortform or longform content, but what if you’re not an exceptional writer or are looking to mix things up a little bit? Here are a few different […]

About Andrew Williams

We recently wrote a blog piece which looked at how to overcome writer’s block. One of our trusty wordsmiths here at OVG discussed the ways to power through when suffering from what is a writer’s worst nightmare. It happens to the best of us, even the most experienced blogger or copywriter will be lost for […]

About Andrew Williams

Sometimes, even the most talented wordsmith can struggle to put pen to paper and suffer from that dreaded condition they call writer’s block. It’s nothing to be ashamed about, of course – some of the greatest writers in history have been known to hit such walls. F. Scott Fitzgerald – author of such classic works […]

About Online Ventures Group

Here at Online Ventures Group, longform content is our new favourite toy, and it’s one that’s producing amazing results not only for ourselves but also for our clients. We’re constantly altering our strategies, because we aim to never be seen as a one-trick pony. We’re championing ultra-longform content for all of our clients and it’s […]

About Online Ventures Group

Content is one of the most important things a business can produce. You could have developed one of the most amazing products in the world, but with no content to explain what it is and who you are, it’s more likely than not that your existence and product will be ignored. There are different ways […]

About Chris Duszczyk

When the practice of guest blogging first came about, it was fantastic for both the guest and the host. The former would usually be a well-thought-of writer whose work would thereby gain exposure and recognition on another website aside from their own, and the latter would of course be the recipient of content which was […]

About Online Ventures Group

If the name of the game is content marketing, then format reigns king. In 2014, a ‘new trend’ emerged in marketing that took the industry by storm. Content marketing became the tool par excellence for attracting and retaining customers through the production of valuable and meaningful content. Initially, all of this seemed a little odd. […]

About Rachel Murray

How many times have you clicked on a blog with a compelling title and then been greeted with an uninviting wall of text? I have experienced this countless times. On each instance I have closed the window with my interest in the blog closing just as quickly. Even if the content of your blog is […]

About Mark Enright

If you’re a keen content writer and you aren’t using content writing tools, you could be at a huge disadvantage. Tools allow you to create quality content and, as we all know, if your content doesn’t stand out, it will be lost and no one will find it. Even high quality content can end up […]

About Online Ventures Group

The internet is a vast playground. You can write about pretty much anything. You can take all the pictures you want and make as many videos as you like. You could create the greatest pieces of content since Da Vinci took paint to canvas. You can whip up masterpieces of prose, veritable works of photoshop […]

About Online Ventures Group

So, I’m one of OVG’s latest recruits. I live in the content department, I’m a cat lady and I’m a converted lover of network science. Two weeks ago, I didn’t even know what network science was. I was a network science virgin, shall we say. Now, I’m a network science nerd, a lover of all […]

About Online Ventures Group

You’ve heard it time and time again; content is great. Content is good. Content is King. Well,  I agrees that content needs to be good if it’s to be read certainly. It just makes sense. It’s a fact of the internet. It’s the way it has to be. Good content = gets read. Bad content […]

About Online Ventures Group

Keywords are the most important SEO element for every search engine, they are the light that an engine fumbles through the dark to find, shimmering with that distant keyword glow. The most vital first step to having a successful SEO campaign is selecting the right keywords. In order to determine what are the correct keywords […]

About Rionne Williams